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Articles on this Page
- 10/12/16--16:19: _Professional SEO Co...
- 05/31/17--12:14: _Why SEO Will Contin...
- 04/01/18--06:36: _Google Mobile-First...
- 05/07/18--11:50: _Increase Conversion...
- 06/25/18--15:41: _New HTTPS & HTTP Pa...
- 09/25/18--15:04: _How to Spot & Stop ...
- 10/16/18--16:08: _Negative SEO Part 3...
- 05/31/17--12:14: Why SEO Will Continue to Be a High ROI Marketing Strategy
- 04/01/18--06:36: Google Mobile-First Indexing: What It Is & What It Means for You
- 05/07/18--11:50: Increase Conversions by Mastering the Search Wave (3 Part Series)
- 06/25/18--15:41: New HTTPS & HTTP Page Labeling Coming in Google Chrome
If you own a website and want to increase its traffic, there are a few ways to do so that you may have tried. You can advertise, but depending on where you advertise and how you do it, you may have mixed results. You can always create more content, but this process is slow and will not dramatically increase your hits unless you already have strong readership. The truth is that one of the best ways to increase website traffic is through a process called search engine optimization, often abbreviated as SEO. Here, we’ll go over how SEO consultants can work with you to increase the amount of traffic to your website, as well as ensure that greater proportions of that traffic actually stay on the site longer. SEO consultants work in a number of different ways, but one of the primary functions they serve is to advise webmasters on […]
Organic Search: The Gift That Keeps on Giving It’s the way of the world today. Patience is supposed to be a virtue, but in the world of digital marketing, patience can be a hot commodity. It’s hard to tell customers that Google can take one or even two years to deliver the kind of traffic referral results they want from organic search. But here’s an important point to remember; something that organic search offers that PPC cannot. While we want to team organic with PPC to gain maximum first page real estate, things can change in a hurry if a customer decides to reduce or shut down her PPC spend. It’s like turning off a faucet when an AdWords budget changes. Organic, on the other hand, is the proverbial ‘gift that keeps on giving’. You (or your digital agency) can create valuable, evergreen content that will continue to be found […]
Summary: Mobile-first indexing in Google is the priority indexing method Google is moving towards. The takeaway is that your mobile website must not only exist, it must provide a superior mobile experience for consumers, to help ensure best ranking results within Google. You may have heard about ‘mobile-first’ and ‘mobile-first indexing’ in Google. This discussion […]
Part 1: How We Got to Now & Why It’s Important to Your Bottom Line Ever sit on the beach and watch the waves go in and out? As the tide comes in, they reach further up the shore, then recede. Over and over again. This has been going on for millennia – and it’s […]
Check out the SEO implications of Google’s continued focus on secure websites Google’s goal of encouraging site owners to transition their sites to the secure HTTPS version continues to progress well. In July, Google Chrome version 68 will mark HTTP sites as ‘Not secure.’ As part of the movement towards a more secure Internet, starting […]
Try these 3 tips to help you gain positive outcomes from some of the industry’s most nefarious black hat tactics! If you’re an SEO consultant, agency, or a DIYer, you work hard to build your skills in the ever changing SEO world. Let’s face it; it’s hard enough keeping up with all the updates Google […]
We shined a light on the darker side of SEO in our last two blog posts (part 1 & part 2), and today we will delve into even more negative attacks that can not only cause your website to lose search engine rankings, they can cause it to operate incorrectly (or not at all), or […]